Gretzky, do you love (my hoodie)?
The Great One, Wayne Gretzky, appeared on October’s Very Own Instagram sporting the line’s black owl hoodie. October’s Very Own is the clothing line of rap superstar and Toronto native Drake.
The team-up was the pinnacle of Canadian cool.
Drake, among the world’s best-selling artists in the world today and winner of four Grammy Awards, has parlayed his music career into a successful fashion line, worth about $50 million.
Gretzky, of course, is the NHL’s career leader in goals, assists and points and won four Stanley Cup championships as a member of the Edmonton Oilers.
Gretzky’s modeling debut for OVO got nearly 105,000 likes making it the brand’s most liked post in over a month.